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Senior Internet Marketing

Tokopedia
Full Time
Jakarta
Posted Today
Job description

What you will do:
  • Plan and execute display advertising campaigns including GDN, YT, UAC, DV360, Facebook Ads, & any other digital channels.
  • Measure and report performance of all display marketing campaigns, and assess against goals(sessions, transactions, revenue, ROAS, new buyers, app installs, CPS, CPO & CPI).
  • Identify trends and insights, and optimize spending and performance based on the insights.
  • Brainstorm new and creative growth strategies
  • Plan, execute and measure experiments and conversion tests.
  • Instrument conversion points and optimizes user funnels.
  • Collaborate with Google and other vendor partners to improve the performances.
  • Evaluate emerging technologies. Provide thought leadership and perspective for adoption where appropriate

What this role needs:

  • Bachelor’s Degree with a plus in Marketing, IT, or any related field.
  • Experience minimum 3+ years in related fields
  • Strong understanding of Google Analytics, Facebook Ads, and Google Ads.
  • Proven track record of successfully managing display campaigns
  • Flexibility in adapting to new technologies and environments
  • Having Google Analytics Analytics Certifications, Facebook Ads & Google Ads Certification will be a will be a plus.
    Key Skills: Internet Marketing, google analytics, campaign optimization

IMPORTANT

Tokopedia is affiliated with the GoTo Group companies, and all authentic jobs/open positions listed by Tokopedia can ONLY be accessed via our official channels which are Tokopedia on LinkedIn, Glassdoor, Indeed, and tokopedia.com/careers. In case you are contacted by our Recruitment team, please ensure that the communication and information are coming from a valid and verified Tokopedia domain - *@tokopedia.com. If you are contacted by any third party outside of the authenticated channels highlighted above, please write to us at [email protected] to validate the job/open position. This is to avoid any potential instances of fraud and to ensure your safety and security during the job application process.

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