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Digital Marketing Specialist

ASSA Rent
Full Time
Jakarta
Posted Today
Job description
  • Developing and implementing comprehensive digital marketing programs across all digital channels including web, SEO, SEM, database marketing, email, social media and display advertising campaigns, in line with brand plans and business priorities.
  • Track, evaluate, and report digital marketing performance/ campaign including but not limited to ads, SEO, website traffic, social media impression & email campaigns
  • Evaluate the end-to-end customer experience to identify and execute campaigns that drive customer acquisition, maximize revenue, and improve retention.
  • Using A/B testing to optimize digital marketing performance

Job Qualifications

  • Interested in automotive industry.
  • Ability to generate and analyze data.
  • Solid knowledge of Google Ads, Social media ads (IG, Tiktok, youtube, twitter) & SEO Optimization.
  • Experience measuring performance, creating dashboards, and drawing insights for further optimization, using analytics tools such as Google Analytics, Google Data Studio, FBM, GTMetrix, etc.
  • Min. 4-5 year experience in related field.

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